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Exam 8: Location Strategies

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Question 71

Multiple Choice

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Which of these assumptions is not associated with strategies for goods-producing location decisions?

A) Most major costs can be identified explicitly for each site.
B) Focus on identifiable cost.
C) High customer contact issues are critical.
D) Intangible costs can be evaluated.
E) Location is a major determinant of cost.

F) A) and B)
G) C) and D)

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Question 72

Multiple Choice

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Geographic Information Systems can assist the location decision by

A) automating centre-of-gravity problems.
B) computerizing factor rating analysis.
C) combining geography with demographic analysis.
D) updating transportation method solutions.
E) giving good Internet placement for virtual storefronts.

F) B) and D)
G) A) and B)

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Question 73

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The graphic approach to location break-even analysis displays the range of volume over which each location is preferable.

Which of the following statements regarding Starbucks Coffee is false?

Operations managers will need to consider ethical and social responsibility issues when location decisions involve

Generally, the objective of the location decision is to maximize the firm's profit.

Consider the list of Key Success Factors in your textbook. Why do some items appear at the country level only, while others are present at both country and regional levels? Select one KSF as an example, and use it in your discussion.

The centre-of-gravity method is used primarily to determine what type of locations?

Service location strategies and goods-producing location strategies rely on very different sets of assumptions. What are the assumptions associated with goods-producing locations? How do these assumptions lead to a location strategy?

FedEx schedules its aircraft using a ________ system, which it credits with reducing package mishandling and delay in transit.

A highway contractor needs to locate a single supply point to provide road building materials to four projects. The four projects, which are all approximately the same magnitude, are located at the following coordinates. Coordinate units are in miles. $\begin{array} { | l | l | l | } \hline & \text { X (East) } & \text { Y (North) } \\\hline \text { Project A } & 50 & 10 \\\hline \text { Project B } & 15 & 60 \\\hline \text { Project C } & 40 & 60 \\\hline \text { Project D } & 30 & 20 \\\hline\end{array}$ a. On the grid below, plot the locations of the four road-building sites. Properly label all points. b. What is the centre of gravity? c. If a single truck were sent from centre-of-gravity to each project and back (four round trips), how many miles would be traveled? (Hint: use the Pythagorean Theorem C = $\sqrt { A ^ { 2 } + B ^ { 2 } }$ ). d. Add the calculated centre of gravity to the grid.

Community attitudes, zoning restrictions, and quality of labour force are likely to be considered in which of the following location decision methods?

Location decisions are based on many things, including costs, revenues, incentives, attitudes, and intangibles, but not on ethical considerations.

________ is a cost-volume analysis to make an economic comparison of location alternatives.

Political risk, cultural issues, and exchange rates are among those ________ that affect which country will be selected for a location decision.

Databases containing such variables as street maps, utilities, population age and income, and the software that analyzes such data for location decisions, are referred to as ________.

An approach to location analysis that includes both qualitative and quantitative considerations is

The factor-rating method can consider both tangible and intangible costs.

________ occurs when competing companies locate near each other because of a critical mass of information, talent, venture capital, or natural resources.

Starbucks Coffee's approach to choosing new café locations is largely based on executive intuition, not sophisticated models and site selection technology.