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A type of visual plan that is especially useful for identifying gaps in the business idea is called a ______.


A) pitch deck
B) Business Model Canvas
C) Vivid Vision
D) feasibility study

E) None of the above
F) A) and D)

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What is the traditional length of a business plan?


A) less than 5 pages
B) 5-10 pages
C) 20-40 pages
D) over 40 pages

E) All of the above
F) None of the above

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What important fact did the founders of Blue River Technology find out during the feasibility study?


A) The target market did not thinking their solution was viable.
B) The manufacturing plant could not make their product.
C) The team members were exaggerating their skills.
D) The product was too much.

E) A) and C)
F) A) and D)

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All businesses,regardless of size,need a formal business plan.

A) True
B) False

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Killian decides that he needs a few days away from it all to think out his ideas.He takes up an offer from a friend to spend a few days in his mountain cabin.During this time,Killian imagines what his business will look like in 3 years.He pictures his customers using his product and coming into his facility.Killian is engaging in a practice called ______.


A) strategic planning
B) Vivid Vision
C) detailing
D) Business Model Canvas

E) None of the above
F) All of the above

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Imagine that you are thinking of starting a home care business for those recovering from illness or requiring home assistance.What research would be appropriate when preparing a feasibility study?

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A pitch deck is advisable when...

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The purpose of a pitch deck is to help the entrepreneur determine if a venture is viable.

A) True
B) False

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When writing a business plan,what is the most effective way to incorporate visuals?


A) Include a robust number of charts,graphs,and images on each page to support your plan.
B) Avoid using visuals if possible.
C) Include visuals to bring your idea to life but be careful not to crowd the plan with too many charts,graphs,and images.
D) Reduce the amount of white space as much as possible by using visuals.

E) B) and D)
F) C) and D)

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The key to a feasibility study is ______.


A) formality
B) completeness
C) complexity
D) speed

E) All of the above
F) None of the above

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What question are you answering in your plan when you compare a competitive analysis?


A) Who is your customer?
B) How big is the market?
C) How will you enter the market?
D) Who is your competition?

E) All of the above
F) A) and B)

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______ help(s) you get out of your head and see your idea for what it really is.


A) Plans
B) Brainstorming sessions
C) Surveys
D) White-boarding

E) A) and C)
F) None of the above

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What question are you answering in your plan when you describe the needs your product or service fulfills for your customer,the problems you are solving for them,and any evidence you have to show that your potential customers will want to buy your offering?


A) Who is your customer?
B) How big is the market?
C) How will you enter the market?
D) Who is your competition?

E) A) and C)
F) B) and C)

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It is important to remember that only a business plan can be used to obtain funding.

A) True
B) False

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Planning is the same as a plan.

A) True
B) False

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The feasibility study should be shared with ______.


A) no one,it is for the entrepreneur's eyes only
B) potential investors
C) trusted friends
D) the competition

E) C) and D)
F) None of the above

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When preparing financial projections for a business plan,be ______ in your estimates.


A) bullish
B) neutral
C) conservative
D) realistic

E) C) and D)
F) A) and B)

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What type of plan are traditional investors and bankers likely to require?


A) a pitch deck
B) a traditional business plan
C) a business brief
D) a feasibility study

E) All of the above
F) A) and C)

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Of the following,what is the best time to write a business plan?


A) when you have the data to prove your concept
B) when you have the founder team
C) when you have adequate time
D) at any time in the formation of the business

E) A) and D)
F) All of the above

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The planning exercise that involves getting out of your usual working environment and imagining what the business could look like in three years is called ______.


A) the Business Model Canvas
B) Vivid Vision
C) a back of a napkin sketch
D) a business brief

E) A) and B)
F) None of the above

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Dr.Emmet (Tom) Thompson believes ______ is the key to success.


A) learning about the competition
B) creating a basic team
C) planning
D) implementing

E) All of the above
F) B) and C)

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